Bart Lombaerts

Bart Lombaerts is Founder & Head of Content at SPYKE, a content production company, working for clients such as Coca-Cola, Colruyt Group, ADMB en BAM. He previously was Editor-in-Chief at Media Marketing and is co-author of the books ‘Content marketing – van marketeer tot uitgever’ and ‘Media in beweging’.

Beyond SEO: hero and other quality content
At this expert table you will get answers to questions like: “How to use the ‘sweet spot method’ to develop content your audience really likes”, “How to define what quality content is”, “How to work with Hero-, Hub- and Hygiene-content.”, etc.

Bart Lombaerts will share insights on these questions and moderate the experience-exchange between participants of the discussion.

Contact Spyke for #CMFF event-tickets and join the journey towards the New Frontier of Marketing!


Related Sessions

View full schedule